Posted by Bethan Holt, Fashion Junior at Large

We've had so many responses to yesterday's post about the 'blogger' trend via comments, tweets and e-mails. We thought we'd have have a bit of fun today so have put together our view of the top 10 most blogged about items right now. Obviously there are so many blogs out there that we have no idea if this is statistically true but we've asked around and looked at what people have been mentioning so far. Do you agree? If not, what would you have gone for?


These clumpy platform boots have gained a rep as the bloggers' favourite boot. Nobody wears them better than Stella from Stella's Wardrobe. She's rarely seen with her Jeffrey Campbells.

Stella in her Jeffrey Campbell boots (image from stellaswardrobe.blogspot.co.uk)
Stella's studded Jeffrey Campbells (image from stellaswardrobe.blogspot.com)


Prada always produces a hit piece or seven. At the moment it's anything bling from their SS12 collection, especially the earrings and jackets. For bloggers who want to get this look, there are loads of guides showing you how to make your own versions. These make your own guides are probably worth a blog post in themselves at some point- watch this space!

Susie in her Prada chandeliers (image from stylebubble.co.uk)

Meg Gray, whose site is Gray Gardens, in her Prada crystal jacket, as introduced to us by Susie Bubble (image from Tommy Ton on Style.com)


Need I explain? A big watch is de rigueur when you're looking for max impact in shots.



This is My-Wardrobe's most blogged about item.


Image from style.com

Many of those commenting said that the YSL ring was a bloggers favourite, I guess the fact it spans half the hand is a big bonus.



Any one will do, but Mr Lim's structured, graphic and massive bags seem to be a big blogger favourite. My Wardrobe say this one is in their Top 10 most blogged.


Melanie wrote about these a while back. There'll be all kind of variations around for a while yet, given the gem versions I've seen about at press days.



This is Whistles' hit print of SS12, now sold out almost everywhere. Olivia Palermo has been styling out the look on her blog this week.

image from www.oliviapalermo.com

I've seen these everywhere, both on and offline of late.



Another item with lots of how-to-do your own guides dedicated to it. Of course, the Queen of Bloggers and Street Style Stars, Anna Dello Russo is its most famous wearer.



Do you agree with our list? What do you think we should add to it?

FEAL team xx


Posted by Bethan Holt, Fashion Junior at Large

Yes you read right, we have identified a season defying trend quite simply called "blogger". Gone are the days when just having a blog was trendy enough, now it's all about getting the look of a blogger. That is, piled high with as many designer pieces- preferably borrowed from the catwalk collection- as is physically possible. Where once, one stand-out item would have done, it's now time to adopt the mantra, 'Why wear one, when you can wear five?'. Where a few years ago Kate, Sienna et al made it fashionable to look like you hadn't actually tried too hard, that you'd sort of just thrown on skinny jeans and ballet shoes and made them look stylish, now it's all about being high maintenance, blatant and unashamedly fashion mad.

Susie Bubble with her clashing patterns and cute accessories (image from style.com by Tommy Ton)
Bryanboy with brilliant trousers, shoes, clutch, sunglasses (image from www.bryanboy.com)
There are three solid examples from across the fashion industry which confirm to us that the blogger look is proving to be just as influential as catwalk shows when it comes to setting trends. In fact the blogger look is a new way of dressing, a whole attitude change.

CASE IN POINT #1: River Island's Blogger trend for AW12

River Island held their press day last week. At these events, we're told what the store will be doing for coming season. Alongside the big, to-be-expected trends inspired by the catwalk shows (e.g. Baroque and Futuristic Goth) was another called, quite simply "Blogger". The press release describes this look as 'organised chaos' and 'freestyle'. The words 'exaggerated', 'fun' and 'clashing' all feature- 'it's disorganised but carefully put together'

Pile it on was the message at River Island
Of course, these boots must be worn with above cap if you're to work the blogger trend in the right way
By pointedly using this as a seasonal mood, is River Island saying this is a moment for the so-called blogger- I prefer 'street style star' but it's not so catchy- look? Or is it here to stay as a code we use to style ourselves?

CASE IN POINT #2: Vogue loves bloggers

When one of the world's most authoritative fashion magazines commissions a shoot on a trend, we know it's important.

I am  a camera... from British Vogue, February 2012 (image from thebostonbazaar.wordpress.com)
British Vogue's February issue (image from thelicenciate.com)

(image from thebostonbazaar.wordpress.com)
CASE IN POINT #3: Anna Dello Russo designs for H&M

ADR works her version of 'blogger' (image from guardian.co.uk)
Until now, H&M has collaborated with some of the most influential designers in the world-Versace, Stella McCartney, Lanvin.... So the fact that their latest project is not with a designer but a person, Anna Dello Russo, really means something. It's a sure sign that H&M believe that the Vogue Nippon Fashion Director, blogger and street style favourite has the same wide ranging appeal as a big designer label as well as the look that everyone wants to get. It's interesting that what Dello Russo wears has become so attached to her rather than the labels she wears. It's how she wears it which H & M are packaging and selling as a commercial product. It's also highly astute from a business perspective because in order to get the Anna look, customers will have to buy several pieces. ADR seems to be acutely aware of what's going on, she said last week, "this is the sign of an important evolution in fashion and I am both thrilled and humbled to be the one chosen to lead it".

Some of the items which will form  the collection (image from telegraph.co.uk)

Anna models her designs (image from telegraph.co.uk)
Do you agree that this is really how bloggers dress? Will you be wearing "blogger"?


Posted by Melanie Rickey & Bethan Holt - team FEAL

There are more than enough red carpet events throughout the year to satisfy our need to award hits and misses to various celebrities' ultimate version of modern fantasy dressing. But the Met Ball is the fashion biggie. The outfits are not on the sideline here, but the the main attraction, and this is where we judge the actual FASHION not yet another interpretation of 'Hollywood Glamour' . Some choose to approach it exactly how they might the Oscars -  hello, Scarlett Johannsson dressed like an actual Oscar statuette. Others use it as an opportunity to try something a little edgier - I'm talking to you, yes you Coco Rocha in your on-trend trousers.

Last night's event launched the 'Prada and Schiaparelli: Impossible Conversations' show at the Metropolitan Museum of Art, this years successor to Savage Beauty/McQueen blockbuster of 2011, which will run throughout the Summer. There was plenty of Prada and a number of nods to Schiaparelli, and in some instances both - nice tcouch Anna Wintour. But also a variety of new riffs on the red carpet vibe. Diego Della Valle also chose yesterday to announce that he'll be reviving Schiaparelli although the rumours from a few months back that Galliano might be designing seem to have come to nothing. Though we are very much looking forward to what Diego does with the brand, as his revival of the house of Roger Vivier has been beautifully executed by his team and the brands Creative Director Ines de La Fressange.

Here are our picks of the looks which best represent how trends were worked into the looks of the night. This is a barometer for where red carpet fashion will be going in the coming months...it is also, in some cases, a barometer of where real fashion and trends are going. You will be appropriating some of this into your look someday soon.....


1. Gwyneth Paltrow in Prada

A very grown up was to do pastels - more futuristic than sugar sweet.  And short! Also, excuse me, but how hot is her body? If that's what two hours a day with a Tracy Anderson trained PT can give you...

(image from Dailymail.co.uk)
2. Kate Bosworth in Prada

One of many to wear very dark lips- there was definitely a goth mood in the air but Kate's made it less severe with a shorter length dress, definitely looking fresh. expect to see LOTS of short in the next collections.

(image from Popsugar.com)
3. Lily Collins in Valentino

Lily and SJP (below) both look serenely beautiful in high-neckedVictoriana style, Valentino.There was barely an inch of flesh in sight and it made the women all the more alluring. This is something we're seeing a lot of now. Covered up is the new chic.

Image from dailymail.co.uk
4. Sarah Jessica Parker in Valentino

( image from www.popsugar.com)
5. Milla Jovovich in Prada Autumn/Fall Winter 2012

Image from dailymail.co.uk
6. Rooney Mara in Givenchy

Riccardo Tisci gave us two versions of his Gothic fashionista with his designs for Rooney Mara and Gisele. Pale-skinned Mara's gown combined lace and leather, and along with her dark burgundy lips she looked sensational, definitely where we will be taking our look this Autumn/Fall. With her athletic body, healthy glow and sequinned bling Gisele's play at the woman of darkness thing offered a more Hollywood interpretation. Both get the thumbs up from FEAL.

image from dailymail.co.uk
7. Gisele in Givenchy

image from dailymail.co.uk

8. Scarlett Johansson Dolce and Gabbana

Ms Johansson giving us a delicious taster of Dolce Gabbana's wonderful fairytale, baroque splendour which awaits us for Autumn. though we love this, it isn't quite as directional as it could have been, given the occasion.

image from popsugar.com

9. Jessica Alba in Michael Kors

Another sampler of Autumn/fall's forthcoming opulence-fest - it really is going to be special.

Image from www.ibtimes.com
10. Coco Rocha in Elizabeth Taylor's Givenchy trouser suit

By far the most INTERESTING and fabulous choice of the night. Rocha went completely against the tradition of having a custom dress and instead wore the outfit she'd bought at the auction of Elizabeth Taylor's wardrobe. I think both Mrs Prada and Mrs Schiaparellii would have approved. Coco's independence of spirit is admirable in the face of Vogue diktats and 'suggested' (aka subtly enforced) dress-codes.

Image from Popsugar.com
11. Miuccia Prada, the guest of honour

Here is Mrs Prada being brilliant in jacquard trousers and tunic and stomping big, gem heels.

image from vogue.com


1. Arizona Muse in Erdem

The evening's best look from a Brit designer, and Erdem is looking pretty hot too.

Arizona with Erdem (image from vogue.com)

2. Anna Wintour in Prada

I love how literal and diplomatic this is: a Prada dress with classic Schiaparelli lobster motif.

image from dailymail.co.uk

3. Lana del Rey in Altuzarra

Ok, so Lana does look a bit miserable but I don't know why because Jospeh Altuzarra's chainmail gown and long, black cape do that goth thing but with a glamorous, via-the-dancefloor sort of vibe, and capes and chainmail are so on-trend for Autumn/Fall. Game of Thrones lovers, take note!

image from stylelite.com
4. Solange Knowles in Rachel Roy

I have a huge style crush on Solange at the moment. The buttercup brightness and peplum detail look chic but not too serious plus that 'fro is the best accessory ever.

image from dailymail.co.uk

5. Marc Jacobs n Comme des Garcons

We can't leave without showing you Marc Jacobs in Comme des Garcons lace, boxers and buckled shoes from his women's mainline collection ... Yeah, baby.

image from graziadaily.co.uk

Etsy VFGteam Featured Seller

Welcome to our VFG Blog series featuring members of the VFGteam at Etsy!

You will be introduced to a different Team member in each new post. Please check out our Team Gallery page here.

Today's featured seller is Mary Henderson and you can visit her shop The Vintage Merchant here.

She also sells as Kitsch N Collectibles.

1. When did you first get interested in vintage fashion & why?

A school I was attending was sponsoring a formal event; most of the girls brought their senior prom dresses to wear, including me.

The weekend before the event, one of my best friends wanted to go shopping, so off we went, to a large old building in a kind of scary part of town I'd never been to before...

Inside was a bit dark, and completely cluttered. Shelves and barrels piled high with housewares and luggage and lo and behold ~ clothes! Reba found the dreamiest tulle confection in a peachy pink ~ and when she entered the dance wearing it, she looked like a princess compared to the rest of us in our "Mall" dresses! that was it, for me: I was totally hooked on vintage from then on!

2. Do you regularly wear vintage?

When I managed a brick and mortar shop back in the 80s, I wore vintage from head to toe, literally, every single day, and every night at the clubs. Now, however, it's more of a mix of vintage accessories and separates with jeans, but, still, I do wear it nearly every day.

3. Do you have a Holy Grail?

No, I really don't have a HG... I'm so in love with "regular" vintage with labels like Suzy Perette, or Emma Domb, or Nelly Don, or even a well-made home sewn house dress from the 40s, that I really don't lust for big designer labels whatsoever.

4. If you could visit the atelier of any fashion designer (dead or alive), who would it be?

Jacques Fath. or Zac Posen.

5. What do you see as the future of vintage?

Some feel that we're spinning faster and faster when it comes to vintage, and that its "younger" than it used to be? but part of the formula lies in the fact that, of course, it's much easier to find a vintage garment from the 1990s (which is 22 years old, already) than it is to find a garment from the 1930s...we happen to prefer the earlier eras, but "new" vintage does sell, too, especially to our younger clients.

6. What is your favorite item in your shop?

My current favorite would be this 1940s pastel pink lace ensemble.

Here are a few more items from Mary's shops:

Authentic 1940s Turquoise Dangle Drop Earrings

1930s Dress Pattern Marian Martin

Vintage 1980s Yellow Floral Bubble Dress

Vintage Flower Garden Party Dress

April 30th Vintage Fashion Parade: See for Yourself

Vintage sunglasses and regular glasses are all the rage, inspiring and being copied by new frame makers. Find what vintage see-worthy items are in stock in this week's parade.

              Vintage Early Cool-Ray Polaroid Sun Glasses available at Vintage Merchant

           70s Mens Italian Hipster Glasses Vintage Eyeglass Frames offered by Joules Vintage
            Vintage DANILO CARRARO Eyeglasses Rubber Collection from Vintage Devotion

You can find more fabulous vintage items from more sellers at the VINTAGE FASHION GUILD WEEKLY FASHION PARADE!